A Message from Founder & Principal, J.R. Burke:

Thank you for taking the time to acquaint yourself with our firm, Perspective Financial Group, LLC.

As I reflect back on my over 42 years as a Financial Advisor, and the 7 years since we rebranded ourselves in 2011, several thoughts come to mind:

  • As the world seems to become more uncertain and complicated, the certainty and simplicity that our planning and financial solutions provide for our clients becomes more valuable.
  • We are not resting on our laurels. Every day we strive to get better and improve upon our core values:
  • ACCOUNTABILITY – we honor our commitments, take personal responsibility for our actions and focus on solutions.
  • INTEGRITY – we do the right thing for our clients in all aspects of our business, demonstrating honesty, fairness and respect.
  • INNOVATION – we are students of our business, constantly learning about new techniques, ideas and solutions for our clients.
  • COMMUNITY – we are active in our communities through involvement, volunteerism and charitable giving.
  • PERSPECTIVE – this has the dual meaning of using our knowledge and experience to apply Creativity, Perspective and Objectivity to our clients, and taking the time to have a balanced and meaningful non-business life.
  • We are a secure company that is focused on the long-term view. Our clients and their other advisors can be confident that their plans and products will be monitored and serviced in the future.
  • In this regard, we have made substantial investments in the resources, technology and processes required to scale our capabilities commensurate with the firm’s growth, so that we can continue to provide our services in a responsive and up-to-date manner.
  • We are structured to remain independent because we believe that is best for our clients. Through our continuing relationship with M Financial Group, we can maintain this independence while still having access to ideas, products and support that would normally only be available to a larger or captive organization.
  • The value proposition of any personal services firm is measured by the capabilities of its people. Collectively our professionals have 157 years of Financial Services Industry experience. We believe in them and their capabilities and are proud of the long tenure of our team and its low turnover – four of us have worked together for over 17 years.
  • We are sensitive to the inherent conflicts of interest in our business and always put the needs of our clients first.

Our integration of insurance and investments with financial, estate and business planning continues to differentiate us as financial advisors. We continually strive to maintain and improve our unique ability to simplify the communication of complicated financial products and sophisticated planning techniques.

We are grateful for the trust our clients have placed in us to manage their insurance and financial affairs. At Perspective Financial Group, we rely completely on referrals and personal contacts to meet new clients. If you know of anyone who could benefit from meeting us, please let us know.

Thank you for your continued confidence in our firm and its services. As always, please do not hesitate to contact our office should you have any questions or if you would like to schedule a meeting. We hope 2018 is a healthy and prosperous year for you.

File #0684-2017

Experiences of clients with life insurance products will depend on their unique facts and circumstances and we cannot guarantee the same results for all clients.
This material is intended for informational purposes only and should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney, tax advisor or plan provider.